可以用Brand spokesperson。
例如:
Over the years the company strengthened the brand strategy and campaign,please comedian Chen Guoqing as "Xin Li Wang" brand spokesperson.
也可以用the face 来代替。
例如Lang Lang has become the face of numerous global campaigns.
Brand ambassador"
品牌代言人
Brand spokesperson
对品牌代言人的可信度特质的测量,是对品牌代言人展开理论研究和实践评价的基础。
Measurement to Source Credibility of brand endorser is the base of theory researchand appraisement in the field of brand endorser.
多年来公司加强了品牌战略攻势,请喜剧明星陈国庆为“鑫栗王”品牌代言人。
Over the years the company strengthened the brand strategy and campaign,please comedian Chen Guoqing as "Xin Li Wang" brand spokesperson.