Headquartered in Illinois oak brook of McDonald's, the world's largest catering services group one. It is not only fast food industry bibcock, but also the world first-class franchise leading brand in the industry, the influence is unparalleled. So far, McDonald's in more than 100 countries with more than 32,000 restaurants, creating the global daily 58000000 customer enjoy McDonald's food, share the supervalve happy dining experience. McDonald's success is not only the target markets strong brand position and unique food culture, superior service, there are more important thing that store address selection.
This paper combines the McDonald's location characteristics and HongShan and trade shops in wuhan as an example, analyzes the characteristics of McDonald's store location and summed up McDonald's choice
Headquartered in Illinois oak brook of McDonald's, the world's largest catering services group one. It is not only fast food industry bibcock, but also the world first-class franchise leading brand in the industry, the influence is unparalleled. So far, McDonald's in more than 100 countries with more than 32,000 restaurants, creating the global daily 58000000 customer enjoy McDonald's food, share the supervalve happy dining experience. McDonald's success is not only the target markets strong brand position and unique food culture, superior service, there are more important thing that store address selection.
Headquartered in Illinois oak brook of McDonald's, the world's largest catering services group one. It is not only fast food industry bibcock, but also the world first-class franchise leading brand in the industry, the influence is unparalleled. So far, McDonald's in more than 100 countries with more than 32,000 restaurants, creating the global daily 58000000 customer enjoy McDonald's food, share the supervalve happy dining experience. McDonald's success is not only the target markets strong brand position and unique food culture, superior service, there are more important thing that store address selection.
This paper combines the McDonald's location characteristics and HongShan and trade shops in wuhan as an example, analyzes the characteristics of McDonald's store location and summed up McDonald's location, location selection principle.
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