The planning department which is a functional departments of the company marketing center. It is mainly responsible for the company's market research in marketing strategy, planning, organization, implementation and related business management.
1, It is responsible for the company's market marketing strategy research, planning, organization, implementation and related business coordination and management.
2,It sets up and maintains the marketing information management system of the company, and researches something about the company's macro environment of dynamic, industry status, demanded change and market competition, market information collection, submited reports and established research strategies.
3,It establishes the firm's annual advertising budget and annual advertising plans and writes and designs kinds of advertising copywriter.And then the factory wil produces them into advertising unitiedly.
4,It chooses advertising forms and media advertisement .After that it will assesses the effect of the advertisment, and then manage every regional markets advertisement promotion in unitiedly.
5,It establishes the firm's annual sales promotion budget and implementation plan and program management and organization, and then manage and organize the market product promotion activities of the company and regional.After that it will assesses the effect of the promotion activities.If it can't get the image value,we must improve the promotions.According to company development strategy, market objectives, enterprise image to formulate the corresponding public related to it ,And then we should have a plan before imple the public relations activities.
6, It should mobilize social resources for the development of the enterprise's service.
7, According to the market trends, enterprise's development and resources to make the company brand strategy and brand planning program.According to the resources into corporate decision-making organization to respon for the corporate image and brand management.
3, material passed the need to do the interview, the location in time prior notice.ainly responsible for the company's market marketing strategy research, planning, organization, implementation and related business management.
A, the company responsible for the marketing strategies, planning, organization, implementation and related business coordination and management.
Second, set up and maintain company marketing information management system, research and the company about the macro environment of dynamic, industry status, demand change and market competition, market information collection, submit reports, establish research strategies.
Three, the firm's annual advertising budget and annual advertising plans, writing and design kinds of advertising copywriter, unified the production of advertising, advertising materials, choose four forms of advertising and media advertisement effect, evaluation, unified management regional market advertisement promotion.
Five, the firm's annual sales promotion budget and implementation plan and program management and organization, implementation and regional market product promotion activities, evaluation, improve promotion promotion effect.
According to company development strategy, market objectives, enterprise image, formulate the corresponding public relations program planning and implementation, public relations activities, six, mobilize social resources for the development of the enterprise service.
Seven, according to the market trends, enterprise development and resources, make the company brand strategy and brand planning program, according to the company, responsible for organizational resources into decision making enterprise image and brand management.
The planning department as the company marketing center a functional departments, mainly responsible for the company's market marketing strategy research, planning, organization, implementation and related business management.
A, the company responsible for the marketing strategies, planning, organization, implementation and related business coordination and management.
Second, set up and maintain company marketing information management system, research and the company about the macro environment of dynamic, industry status, demand change and market competition, market information collection, submit reports, establish research strategies.
Three, the firm's annual advertising budget and annual advertising plans, writing and design kinds of advertising copywriter, unified the production of advertising, advertising materials, choose four forms of advertising and media advertisement effect, evaluation, unified management regional ?